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March 4, 2009 by bradymillsgraphics
Consumers are spending less. That’s hardly a novel headline in this economy, but just because spending is down, it doesn’t mean wallets are completely sealed shut. Bazaarvoice commissioned a survey of 800 U.S. consumers to learn about what factors have the greatest impact on shoppers during the decision-making process. Not surprisingly, 61% of respondents acknowledged […]
February 17, 2009 by bradymillsgraphics
MarketingCharts.com posted a great article about a survey done by Webvisible and Nielsen regarding how consumers look for local businesses online. The survey uncovered some insightful information about how small business owners are missing out on customers who may be just around the corner – but can’t find the business because they’re not online. With […]
April 30, 2008 by bradymillsgraphics
It can be difficult to find the right fit for your company’s marketing plan, but that doesn’t mean you should succumb to a one-size-fits all mentality. Marketing your product or service requires a certain amount of finesse – especially when branching out to a new segment of consumers. Give your plan some wiggle room for […]
April 8, 2008 by bradymillsgraphics
The concern of a recession is beginning to become a reality as businesses look to cut spending, decrease overhead and bunker down during the possible economic turbulence. Despite the old adage that it is best to spend your way out of a recession, many business owners are preparing to freeze their marketing budgets. The good […]
March 27, 2008 by amyinnashville
The economy’s trajectory has been far from smooth over these last few months. Shaky confidence in the future is causing many businesses to scale back on marketing budgets, which while it may ease the immediate cash flow concerns of some in management, developing too much of a bunker mentality will make it difficult to bounce […]
Brady's Crew 
April 6, 2009 by bradymillsgraphics
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